On July 18th, 2026 a rejection by the United States Patent and Trademark Office was making its rounds on social media. In it, the office states that the individual could not trademark the word Fursona in relation to their company, with the primary reason being that it was too similar of a trademark to one already created for the company of “Fursona Pins”. The applicant has been trying to register this since November, 13th of 2025.

A shared document of this rejection was clearly not the first rejection to registration, but in response to counter arguments made by the applicant to a previous rejection. The three primary arguments were made by the person trying to register Fursona as a trademark for their business:

1. They are not trying to register Fursona Pins, just Fursonas.
2. They are trying to make a robe company not a pin company
3. The word is not related to the commons word of “fursona” used by the furry fandom

The USPTO’s response counters each of these arguments and their viability, and in the end sustains its prior rejection of the trademark request.